Blogs and articles
EV haters love to bash our industry. Why? We are a threat. Perhaps we need to start talking back at them in the language they use against us? Let's say it: internal combustion engines are expensive, dirty, unreliable and accelerate like they are half asleep!
Good electric vehicles web content has two effects - it tells search engines you are still current, but also brings people to your site time and again. Yes, it has to be key word optimised (a skill in its own right) but most important of all it has to be something people want to read. That's why you need an electric vehicles writer. Opinionated, well researched and knowledgeable content that will give the reader something to think about.
Case studies are great for showing off what you have done in some depth.
As a journalist, interviews come second nature to me. With 12 years' experience and postgraduate journalism training, I am good at getting people to say what they mean and how they feel about you and your business.